STC Toronto Event: A New Approach to Resume Writing to Beat HR Robots Tuesday, April 11, 2017

FREE for current Tech Comm students. RSVP to Vic Bhai.

Shared from STC Toronto:

Pamela Paterson

Pamela Paterson

Do you know how to beat the HR robot and get your resume noticed by a human being? If  you apply for jobs online, you need to know how to beat Applicant Tracking Systems (ATSs) with an online resume and effective personal branding.  In this highly informative seminar with bestselling author Pamela Paterson, you will learn how to get your resume in top shape so that it stands out amongst the crowd.

Many qualified candidates go unnoticed by HR because they have not learned how to get filtered and top-ranked in HR systems. In fact, HR may never know they applied, because their resume is either deleted automatically by the system or ranked so low in the candidate pile it doesn’t appear in an HR search.

It is no longer enough that you have the right qualifications based on an impressive work history. In the online job hunt, to get noticed by HR, you need to understand how ATSs work. In this seminar, you will be shown the top ways in which these systems filter and rank candidates, and what you can do to beat the system.

Join us on the second floor of The Wallace Gastropub (steps away from Davisville Station).
WHEN:  April 11, 2017,  6:30 pm to 9:00 pm

In this seminar, you will learn how to:

  • Deconstruct a job posting for the important elements needed to beat HR robots

  • Separate the critical words from the “fluff” in job postings and company collateral

  • Identify issues with your resume that are barriers to getting top-ranked

  • Position your skills and qualifications to best present your candidacy

  • Incorporate personal branding in your resume to best position your skills

Speaker Bio

Pamela Paterson is author of the bestselling book Get the Job: Optimize Your Resume for the Online Job Search, gained an insider’s edge into how online job systems work when she was part of a team that implemented an applicant tracking system for a national company. She has taught about the art and science of creating effective resumes for over 15 years at workshops, colleges, and conferences.

Pamela is a long-time mentor, resume coach, college instructor, and supporter of people who strive for positive change in their lives. She serves on the Board of Directors for the SIPO Foundation, a charity dedicated to empowering youth personally and professionally. Pamela also leads resume and career workshops for the SIPO Foundation.

Pamela works to help individuals boost their career trajectory and reach their full professional potential.  In live presentations and in her book, she lays out a strategic, step-by-step approach to beating online job systems and building laser-sharp resumes that hits home with online hiring professionals. She claims a 90% success rate in helping her clients find jobs through her unique, scientific approach to resume writing.

“After meeting with Pamela and revising my resume, I immediately posted the new version… and literally within 3 hours I received two calls from recruiters about appropriate opportunities. The next day was spent fielding responses from more than 12 recruiters for more than 15 positions—all of which were relevant to my skill set! Within 2 weeks I had interviews, and within 3 weeks was offered a position that was perfect for me. I received unsolicited comments from both interviewers and recruiters as to the professionalism of my newly revised resume, and how impressive it was. I credit Pamela for her insight into what works, what doesn’t, and what is needed to create a winning and effective resume.”

—Patti Cruickshank, Technical Writer 

FREE for currently-enrolled Tech Comm students (proof of enrollment must be shown). TechComm students should contact STC Toronto president, Vic Bhai, to RSVP.


Seneca Becomes CPTC Accredited Training Organization

Seneca College has been approved as the first Accredited Training Organization for Certified Professional Technical Communicators (CPTC). We can now offer Foundation level training and the certification exam to students and working professionals.

For more information on Certification, and upcoming training sessions, contact Beth Agnew.



Tech Comm Students Earn Award for Website Redesign

A team of Seneca students who helped redesign The Regional Municipality of York’s website have won a Toronto Ovation Award of Merit.

The awards are presented annually by the International Association of Business Communicators to recognize communications excellence throughout the Greater Toronto Area.

Technical Communication students Meghan Graham, Hailey Thomson, Olivia Gajadhar and Nicholas Chin, along with Corporate Communication students Eric Sisti, Olena Babiy and Cinthia Guizar redeveloped the website as part of their four-month co-op placements with the municipality.

Their website work was acknowledged for its easy navigation, attractive design and clear writing.

A formal gala is being held on May 22 in Toronto to recognize all of the 2014 Ovation Awards recipients.


Seneca Tech Comm Professors Honored

Two of our Seneca Tech Comm professors have received professional acknowledgement from the Society for Technical Communication (STC). Beth Agnew has been named an Associate Fellow, and Bernard Aschwanden has been elected Vice President of the Society; he will move into the role of STC President next year.

These honors represent endorsement by their peers of their skills and leadership in the profession of technical communication, a discipline where practitioners make technology easier to use and understand.

“We are delighted to see our faculty achieve these important professional milestones,” said Michael Maynard, Dean of the Faculty of Communication, Art and Design. “Both professors are generous in sharing their deep industry expertise with our students, and have further distinguished themselves by their commitment to our post-graduate Technical Communication program. Our graduates enter the field with confidence in their skills, having been mentored by such accomplished teachers.”

Advancement to the rank of Associate Fellow is predicated upon having accomplished important work in the field of technical communication, made significant contributions to the Society, held leadership positions, published papers, given presentations, and mentored those new to the field.

Beth Agnew, one of the first to achieve the Certified Professional Technical Communicator designation, has been the manager of the STC’s Marketing Communications Special Interest Group (SIG), assisted with the STC’s Military Transition to Tech Comm initiative, and is a popular speaker at society events and industry conferences. She is the coordinator of the Seneca Technical Communication program.

The position of STC Vice President involves promoting the profession worldwide, and guiding the future direction of the Society. The VP moves into the role of President, then serves as immediate Past-President, making it a 3-year commitment for the person elected.

Bernard Aschwanden is a certified Adobe expert and trainer, and specializes in single-sourced content, which he teaches in the Tech Comm program. He is an Associate Fellow, has been president of the Toronto Chapter of the STC, and served recently as a Director of the society.

Both professors will be acknowledged at an honors banquet at the STC International Summit in Phoenix, AZ in May.


S@Y Program Spotlight

As a current Technical Communication student, I was delighted to be able to talk to prospective students at Seneca’s Program Spotlight on Tuesday, March 18, 2014. While I found it rewarding to be able to share my experiences at Seneca in terms of faculty involvement, material covered, and the value of co-op, I was amazed at the level of knowledge I have gained over the last six months. Looking back, there are many skills that are now part of my “tech comm toolbox” that I never knew were in me to develop. Skills nurtured in no small part by Beth Agnew and the rest of the tech comm faculty.

Beth Agnew, Coordinator of the Technical Communication program, delivered an engaging discourse at the Program Spotlight, providing a glimpse into the world of tech comm to a room full of corporate communications and government relations students. As she emphasized the need for technical communicators in today’s world and the limitless potential the field boasts, Beth drew the lion’s share of follow up questions from students. While many of those students will stay in their chosen programs, I think it is safe to say that we just might see one or two of them join the ranks of the technical communicator.


Grads Go Back to School

This report from the Globe and Mail on students who go to college after university graduation highlights the advantages practical training and a co-operative work experience give you when you’re looking for a job.

A graduate certificate, like that awarded after completion of our 1-year Technical Communication program, gives new grads additional qualifications that differentiate them from other recent graduates in their field of interest. The co-op work placement provides that valuable real world experience that employers look for.

If you’re a new graduate, consider one of the graduate certificate programs at Seneca, or specifically our program in Technical Communication.